I don't think I can have enough of this - where can one find the document itself?

I'll figure out a way to post it when I'm done with this series.

This kind of advice is pure gold for someone trying to get a handle on the process:

...when in prep-writing mode (brainstorming, plotting, character development), that's when Concept, Story, and Commercial Potential should be top-of-mind...when you're in page-writing mode, that's when Characterization, Dialogue, and Action/Visuals should be up-front-and-center.

It's easy for a beginner to skip steps or get wrapped up in a certain aspect at the wrong time. I'm going to have to make sure I can (and do) refer to this analysis as I work on present and future projects. Thanks!

More please! ;)