Nick West at 2012-02-17 16:31:45:
This is my most anticipated film of the year.
However, do you think this trailer would work without our knowledge of Ridley Scott and his previous work? Could it stand on its own?
I remember seeing a preview for Serenity. I had yet to see Firefly, but I knew Joss Whedon was a great writer. The preview got me all excited to go buy the Firefly DVDs. While my friend next to me said, "I wish they would tell us what the movie is about."
I'll never forget that. My friend was intelligent, but not into writing or movies like I was. It was the moment I realized:
1) How important it is to have a logline.
and
2) How important it is to convey said logline when promoting your material.
So, coming back around, what's the logline for this trailer?
"Cool scary shit happens on a spaceship."
Hmm...