Did Sorkin have to get Zuckerberg's life rights (Scott, you mentioned that was a problem for the spec after "K-9")?

I've found it amazing watching the publicity campaign Zuckerberg's people have waged to deal with the image the movie has created.

They obviously know the power the film has. I've never seen the kid make as many public appearances as he has in the last few weeks (maybe it's just that there's more attention on the appearances, but I'm sure there's been more).

Interesting the BIG donation he made to education the week the movie released.

They're either battling the image the film portrays not just of him but also of his social network, the shallowness of it's human connection, or they're using the film as a way to propel him into the next stratosphere of business celeb.

Whatever it is, as much as he denies it, film still has the power to move his mountains.

@The Unknown Lyricist: The movie is based on a non-fiction book, so they definitely secured the rights to that. There's also something about how it's not necessary to obtain rights to public figures because their existence is somehow considered to be in the public domain. Any lawyers out there, please feel free to chime in on this point.

The social network was a great movie and when I was watching it I at times forgot it was even about the founding of facebook. I saw the struggle of a man who had a vision and decided to go with it, the script by Sorkin was brilliant beyond words and Fincher's directing was wonderful.

"Interesting the BIG donation he made to education the week the movie released." That is such BS, James. The Newark public schools aren't the best in the country. In addition, Corey Booker reached out to Mark Zuckerberg, it's not like Zuckerberg said I'm about to be take a hit and I need to do something to help my image. You also say "They obviously know the power the film has", but you really think anyone is going to stop using Facebook because of "The Social Network"? Give me a break. You know the guy gives a hundred million dollars to help schools that desperately need that money, and instead of celebrating it for the substantial gesture it is, a gesture that could significantly alter the futures of thousands of lives, cynics like you dismiss it as a PR stunt. That is absolutely ridiculous.